Research: advertisements for Lower Than Atlantis

This is a tour date advertisement. We may make one of these as an additional product despite it not being on the brief. I think it would add to the promotional package. I like the picture showing the band perform live as it shows off their growing fan base, a picture such as this we could create using a green screen. I think that this would attract people as it shows their popularity.






These are adverts for Lower Than Atlantis, we could consider putting tour dates into our digipak as well as making an advert.


I think that the one thing missing from these posters is colour, I think that using colour in the adverts would be a better way to grab someone's attention. Synergy is vital for our products as we are creating a promo package for Southbank.

I think it is easier  to walk past an advert that is in black and white than it is to walk past one that is in colour. Colours that we could consider using would be, reds, blues and purples however, we need to research this and locations. It could be that due to the genre we choose darker colours eg black, grey, green with white font.  I think these would emphasise the pop/ soft rock genre.